CEO & Founder, GO Remarketing & CRM automotive retail
All Sessions by Michel van Roon MSc EMP
Remarketing Forum
Nov. 16
11:30
Used Car Strategies within the ‘Agency Context’
Fleet Europe
Remarketing
11:30 - 11:50
Creating a seamless, frictionless omnichannel customer journey within the ‘Agency Context’ is not easy. An analysis of different strategies in a setting of conflict of interest, conflict of mind-set and considerable cost of complexity.
